A fresh new identity delivers results Agora unifies eight divisions into one solid group.
Originally eight autonomous divisions owned by Oshawa Group, Agora Food Merchants was created to unify their Cross-Canada operations into a progressive retail support company that later became part of Sobeys.
A series of posters, collateral and multi-media presentation materials were created for the launch of the new name and identity, designed to engage employees in the new vision and celebrate the food distribution business in a unique way.
This comprehensive branding project included stationery, forms, trucks, uniforms, signage, marketing promotion and graphic standards.
